3 Secrets to Profit in a ‘Bad Economy’
When the perception in the marketplace is that there is a bad economy, you must stand out against your competition. Even if you don’t believe the economic problems affect your business directly, your clients’ confidence may be suffering and they may be afraid to spend anything.
The three secrets are:
1. Use Outrageous Marketing
2. Let Your Personality Shine
3. Network, Network, Network
What is outrageous marketing? I know a woman who owns a wig shop and occasionally attends the same networking meeting I do. Read more
Ten Potential Opportunities in a Time of Crisis
There’s no doubt that these are trying times – and very few doubts that they will continue to be so for the foreseeable future as the real consequences of the biggest financial crisis since the Wall Street Crash play out across a wounded global economy.
But at the same time in this case the hoary cliché about clouds and silver linings is true: the financial turmoil has thrown up opportunities for shared services organizations which, if seized, could greatly strengthen their value-propositions both during and after the recovery period. Not every SSO will be able to take advantage of all these opportunities – and not even the most committed optimist would maintain that there won’t be casualties Read more
Financial Crisis Understanding From the Ground Up (Part 1)
What is going on to the global financial market? This probably is the question being asked most frequently in the mean time. I am not an economist. But I do really concern about the current financial crisis and the economy like the other people. I want to understand the current situation. I want to see the complete picture. Therefore, I try to understand and analysis the whole event in a simplified way, and prepare to express my idea in laymen text.
Let’s start thinking from the ground up
In the society, reasonably, trades among people are negotiated by the participants as a fair exchange of goods and services. However, it is not easy to match the same values of different goods and services every time. Therefore, money appeared. What is money? It is a recognized medium of exchange, agreed by all the participants. In other words, it is an IOU or a credit for the seller and a debt for the buyer. For example, A sells goods in the market. When B comes to buy the goods from A, B gives an IOU to A as an exchange. With that IOU, A can buy goods back from B or other parties with the equal value. The IOU is the money. It gives people a flexible way in trading. Read more


